Articles/Interviews
June 18, 2009
Speaker @ Columbus Chamber - Video: Getting Results with Social Media workshop
June 17, 2009
eMarketer - @emarketer
Time to Write Twitter’s Tombstone?
http://www.emarketer.com/Article.aspx?R=1007138
Twitter can be used as a form of permission-based marketing to encourage two-way conversation, and brands can use it to create relevant, authentic and transparent communications,” said Stephanie Busack of Bob Evans Farms. “It can be used to build brand recency, loyalty and is a traffic generation tool in which links within profiles and tweets can direct people to specific areas of a site, microsites and blogs.”
June 1, 2009
Video Interview by Barry Chandler from Rippleresults.com
(Taken while attending a workshop by @lewishowes on LinkedIn)
May 13, 2009
ChainLeader - @chainleader
Bob Evans Restaurants Embraces Social Media
http://www.chainleader.com/article/CA6658037.html
The restaurant chain's digital media guru, Stephanie Busack, extols the advantages of tweeting, blogging and "friending" on Facebook.
April 17, 2009
eMarketer - @emarketer
How Bob Evans Farms Milks Social Media
http://www.emarketer.com/Article.aspx?R=1007040
November 20, 2008
The Columbus Dispatch
A-Twitter over youths
October 14, 2008
Speaker @ EW Scripps School of Journalism, Ohio University - Athens, OH
Alumni return to speak to freshmen